by Adrian Dorofte and Adrian Andronic
Showing posts with label autobild. Show all posts

"AUTO BILD Sports Car of the Year 2012“: Double victory for Mercedes-AMG

In a poll to determine the "Sports car of the year 2012", readers of the German motoring magazine "AUTO BILD Sportscars" put two models from Mercedes-AMG right at the top of the list: the Mercedes SL 63 AMG won the category of 'Production Cabriolets', while the Mercedes SLS AMG GT was the undisputed winner among the 'Production Super Sports Cars'.

Mercedes-Benz wins the AUTO BILD Design Award for the fourth time in 2012 - Germany's most attractive car is the new A-Class

The readers of the leading car magazine AUTO BILD are delighted at the progressive design of the new Mercedes-Benz A-Class. In a poll in which around 100,000 readers took part, the new star among the compact cars was voted Germany's most attractive car. The new A-Class also won the vote in its segment. The Mercedes-Benz M-Class claimed the title of the most attractive vehicle in the SUV/Vans/All-wheel drive category. The readers' jury thus bestowed the AUTO BILD Design Award 2012 on two outstanding and innovatively designed characters on four wheels which boldly set distinctive design trends and clearly stand apart from the competition.

M-Class and SLK are best in class in 2011 "Golden Steering Wheel" awards: Two golden steering wheels for Mercedes-Benz

No other automotive brand has had more success in the "Golden Steering Wheel" awards than Mercedes-Benz. This year's Europe-wide vote saw the M-Class and the SLK each win their respective category. These two first places put the Stuttgart-based premium-brand manufacturer at the very top of the "Golden Steering Wheel" all-time winners' list. Mercedes-Benz has won the award, one of the most important distinctions in the European automotive industry, a total of 21 times. The awards were presented to Dr Dieter Zetsche, Chairman of the Board of Management Daimler AG and Head of Mercedes-Benz Cars, and Professor Dr Thomas Weber, Daimler AG Board of Management member responsible for Group Research and Mercedes-Benz Cars Development, in Berlin last night.

More than 260,000 readers of the German publications "Bild am Sonntag", "Auto Bild" and their European sister publications in 22 countries registered their votes in this year's "Golden Steering Wheel" awards. The winner of the SUV class was determined in a direct vote, so making the Mercedes-Benz M-Class the winner of the "Golden Steering Wheel" in this group. The SLK won its category after being shortlisted along with four of its competitors. In the unimpeachable judgement of a panel of experts, and after undergoing real-life testing, it too was awarded the "Golden Steering Wheel" in its category.

Readers from across Europe valued not only the M-Class's characteristic and distinctive design and its variable interior, with that all-important sense of wellbeing, but also the excellent energy efficiency and thus environmental acceptability of this premium SUV. The permanent all-wheel drive system of the Mercedes-Benz M-Class also proved a determining factor thanks to its well-balanced ride comfort along with excellent driving dynamics, both on and off road, along with the car's outstanding range and high level of safety.

What ultimately swayed the result in favour of the SLK Roadster in the "Golden Steering Wheel" competition was, above all, the way it manages to combine light-footed sportiness with stylish comfort, striking sports car design with absolute everyday practicality, and superb performance with exemplary ecological credentials. With the excellent performance it derives from its economical and yet powerful engines, along with technical innovations such as the unique panoramic vario-roof with MAGIC SKY CONTROL, which can be switched from light to dark at the touch of a button, the SLK takes driving pleasure and open air enjoyment to a whole new level.

This year's double win in the "Golden Steering Wheel" awards marks the continuation of a fine tradition: with a total of 21 victories to date, the brand with the three-pointed star now leads the field of the most successful car brands to win the competition for the "Golden Steering Wheel", a prize that has been awarded since 1976.
Source: Daimler AG

Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.

AUTO BILD Design Award 2011: The new SLK is Germany's most beautiful car

The new Mercedes-Benz SLK is celebrating a brilliant victory in the great AUTO BILD magazine design competition. After the E-Class in 2009 and the SLS AMG in 2010, Mercedes-Benz has now won the AUTO BILD Design Award for the third time in a row. The new Roadster from Mercedes-Benz was voted as the overall winner of the automotive beauty contest by around 90,000 readers of the popular specialist magazine. As a result, the SLK can now proudly carry the title of "Germany's most beautiful car".

The new roadster uncompromisingly takes driving pleasure and open-air enjoyment to a new level. It blends light-footed sportiness with stylish comfort, a striking sports-car design with total suitability for everyday use, top performance with exemplary ecology. What’s more, the SLK is proud to present the world premiere of the panoramic vario-roof with MAGIC SKY CONTROL, which switches to light or dark at the touch of a button. Exemplary efficiency and sporty flair come courtesy of powerful new 4- and 6-cylinder engines featuring the standard-specification ECO start/stop function. With their superb levels of performance they are up to 25 percent more economical than their predecessors. And a unique set of safety equipment bestows role-model status on the SLK in this segment. With its wealth of technical innovations the SLK is once again the benchmark in its class.

Copyright © 2011, Mercedes-Benz-Blog. All rights reserved.