by Adrian-Liviu Dorofte
e-mail: mercedesbenzblog@gmail.com

Joint venture between Daimler and BYD to reveal Design Concept Car at Auto China 2012 in Beijing

The 50:50 R&D Joint Venture between Daimler AG and BYD Company Limited, Shenzhen BYD Daimler New Technology Co. Ltd. (BDNT), is going to show a Design Concept of the future joint venture electric vehicle to the public for the first time during next year’s Auto China in Beijing.


In April 2012, BDNT will be present at the motor show with an own appearance, showcasing BDNT’s green vision, the new brand’s identity, including brand name, logo and positioning as well as the Concept Car’s exterior and interior design. The Concept Car is going to give a first outlook on BDNT’s fully electric vehicle that is scheduled to be launched in 2013.

In the meantime, the Shenzhen-based joint venture is making good progress on the production model of the car. Recently, work on building up the electric vehicle’s first prototypes has started with the target to have them running by springtime next year. The joint venture will use BYD’s excellence in battery technology and e-drive systems and Daimler’s know-how in electric vehicle architecture and safety.

Furthermore Daimler’s quality philosophy has been incorporated from a very early stage – not only to safeguard the vehicle’s quality but also to contribute the company’s long-standing expertise with quality management along the supply chain and production processes.

Production of the new generation of compact to mid-size electric vehicles in Shenzhen is going to be closely accompanied by Daimler’s quality management experts and will to a large extent follow Daimler’s standardised production system for passenger cars.

The supplier sourcing for the new vehicle is nearly completed. Both partners have decided to sign a number of China-based international as well as local suppliers.

On BDNT

In 2010, Daimler and BYD signed the contract for a 50:50 research and technology joint venture called “Shenzhen BYD Daimler New Technology Co. Ltd,” (BDNT) that will develop an electric vehicle in and for China. End of February 2011 BDNT has received its business license from Chinese authorities - just a few months after signing the JV contract. The vehicle will be marketed under a new brand jointly created and owned by the joint venture company BDNT.

Electric vehicles are especially well-suited for urban driving. With its many metropolitan areas, China has the potential to be among the world’s largest markets for zero-emission vehicles. Daimler and BYD are determined not only to participate in this growth of electric mobility in China but to accelerate it even further.

Source: Daimler AG

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