by Adrian-Liviu Dorofte
e-mail: mercedesbenzblog@gmail.com

Mercedes-AMG launches the AMG Performance 50 growth strategy: New A 45 AMG coming spring 2013

In order to establish itself as the No.1 choice for exclusively prepared vehicles, Mercedes-AMG has recently launched, during a special event dedicated to the 45th anniversary, the AMG Performance 50 model offensive, which heralds the entrance to a new era for the German firm. This is a strategic, 5-year plan (lasting up to the 50th anniversary in 2017) that aims to enhance the lineup of AMG supercars, as well as improve the technical expertise by premiering new and revolutionary technologies for ensuring best performance for every Mercedes-Benz tuned in Affalterbach.

A highlight of the celebration meeting was a preview of the forthcoming AMG A-Class variant. In honor of the 45th jubilee of the brand, the car will be officially entitled A 45 AMG. Making use of a new all-wheel-drive traction system and a 2.0-litre 4-cylinder turbocharged gasoline engine with over 320 hp of maximum output and over 400 Nm of peak torque, this daring compact sports vehicle under the Star brand is one of the first exponential models of the AMG Performance 50 strategy alongside the recently revealed SLS AMG GT and GL 63 AMG, as well as the upcoming SLS AMG E-CELL electric hypercar or the future SLC AMG. The standard equipment of the new A 45 AMG further includes the AMG SPEEDSHIFT DCT 7-speed gearbox, which takes care for a smooth and safe transfer of the power to all four wheels, the tried & tested 3-stage ESP (with SPORT handling mode) and the bespoke AMG ride management system like the AMG braking system and the AMG RIDE CONTROL damper/suspension assistance technology.

More on the AMG Performance 50 at http://bit.ly/L3l42i (via Mercedes-Benz Passion Blog - translated with Google)

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